If you have a lobby, you need a lobby sign—plain and simple. A tasteful, well-made sign not only tells clients and customers where they are and where they need to go, but it communicates your company message and level of professionalism. When your clients walk in for the first time, you want to do everything possible to reassure them that they’re in good hands. It maintains brand continuity and shows people you take pride in what your company stands for.read more
Each of these signs is vital in telling the company story, leading the customer through an experience, and directing them to their destination—a delicious meal at a spunky eatery.read more
The US Small Business Administration says that using light to attract attention will increase a store’s volume by 15-150%. – "Electronic Message Centres (EMCs)" - The U.S. Small Business Administration and the Signage Foundation for Communication Excellence, Inc. A...read more
Almost gone are the days of heavy, expensive monument signs. While some business owners still opt for true marble, granite, brick, or limestone to build their monuments, many are taking a new route by using faux finishes.read more
Even in the digital age where almost everyone uses their GPS to get around, you’ll still find yourself coming up on your destination, searching for a monument sign to indicate you’ve made it to the right place. To grab your attention, monument signs are big, bold, and...read more
No matter your industry, a monument sign helps people find your location and understand your message. An eye-catching custom design makes you stand out from the sea of competition. A monument can be described as a free-standing structure placed outdoors and often near...read more
What is the Americans with Disabilities Act? The Americans with Disabilities Act is a set of standards created in 1990 to provide accommodation for everyone in publicly accessible spaces, with no discrimination to those with disabilities. It is highly important that...read more
One of the greatest ways to get in the mood for the fall season is to brew a cup of spiced cider, grab some carmel corn, kick back, and watch some of your favorite spooky television shows and films. Signs are a big part of life, so they're bound to make an appearance...read more
With so many different materials cluttering the market, it can be mind-boggling trying to figure out which product is best for your signage needs. Signs are an essential part of life; they help us navigate, and they influence our actions and choices. While most pass...read more
The brain processes image 60,000 times faster than words. A child recognizes the face of its mother long before understanding the word “Mommy.” Because 93% of all communication is visual, it is essential that the first thing your potential customers see is a logo and sign that conveys a strong message about your company.
To someone who’s never entered your storefront before, your signage says absolutely everything about your business. It is based on this information that a customer will decide whether to explore further or turn around and walk out the door.
It’s said that 79% of consumers remember a business solely by its signs, and it’s no secret that billboards are one of the best ways to get your message out there. With thousands of people on the road passing by each day, often more than once, how could anyone miss...read more
Are you ready to start planning the exterior signs for your building, or considering updating the pre-existing ones? Are you limited on budget or availability of electrical hookups? Well then, non-illuminated signs can be the right option for you. There are many...read more